impact

about

media

all case studies

boosting employment through AI-directed job search

Algorithmic, skills-based assessments can improve hiring rates for entry level job seekers while reducing search time.

project type

measurement & evaluation

impact

12%

increase in employment outcomes

30%

reduction in time spent seeking work

1,117

participants across seven U.S. metro areas

how might we help low-income jobseekers access high-opportunity, good-fit jobs where they are likely to succeed?

Many entry-level frontline roles build highly transferable skills, yet jobseekers often search narrowly within familiar occupations because it’s hard to judge how their skills (especially soft skills) translate to roles in new sectors, and job search is time-consuming and costly.

Our experiment tests whether AI-based (predicts performance) and/or preference-based vacancy rankings help jobseekers find jobs faster and move across occupations, without sacrificing wages or satisfaction.

scope

Scale: 1,117 enrolled participants

Target population: Entry-level job seekers

Geography: Seven U.S. metro areas: Atlanta, Chicago, Cleveland, Las Vegas, Phoenix–Tucson, Bay Area (Sacramento–San Francisco–Oakland–San Jose), Seattle.

Occupations/sectors surfaced: Cashier, Childcare, Customer Service, Food Preparation, Orderly/Personal Care, Receptionist/Administrative, Sales Associate, Waiter, Warehousing.

approach

We built a job-search platform populated with real-time vacancies (sourced via Monster.com and Aspen Tech Labs). Participants completed a baseline survey capturing psychometrics, cognitive ability, and job preferences. The platform then displayed vacancies – including in sectors where participants had no prior experience – ranked in one of four ways depending on their treatment arm:

  1. by an algorithmic fit score that predicts performance;

  2. by stated preferences;

  3. by both fit and preferences;

  4. in a standard job-board format. 

We then studied impacts on likelihood of employment, time to employment, and durability of employment.

Our AI fit score combines psychometric measures with performance on simulated tasks designed to reflect real job requirements, recommending best-fit vacancies without relying on prior titles or sector experience.

methodology

Design: Randomized Controlled Trial with 4 arms (control, preference-only, AI-only, combined).

Data sources: Baseline survey, follow-up surveys (28 and 91 days), and passive platform usage data (clicks, saves, applications via platform).

Analysis approach (as described): Longitudinal ANCOVA with strata and location fixed effects; survival analysis planned for time-to-employment.

outcomes

Employment: AI- and preferences-based rankings led to higher employment; jobseekers were 12% more likely to be employed than control. 

Search effort: All treatments reduced search intensity; jobseekers found jobs 30% faster.

In all treatment groups, the number of applications submitted declined, indicating that jobseekers were able to focus on quality of fit rather than volume; interviews and offers stayed stable.

potential

This improved matching can increase wages, employment duration, career growth, and mobility for low-income workers. By introducing an objective skills signal into the job-search process – rather than relying on prior experience and titles – we can direct jobseekers to higher-opportunity, better-fit roles and build a more equitable, efficient labor market.

We are seeking:

  • partners to expand to other underserved populations (e.g., STARs) and into additional occupations;

  • funders to support further pilots;

  • job platforms and workforce development organizations to strengthen matching;

  • employers to pilot fit scoring within hiring workflows.

learn our perspective

Stay connected with evidence and stories that shape good business practices. Currently read by 1500+ businesses, researchers, and development and impact professionals.

© good business lab 2026

learn our perspective

Stay connected with evidence and stories that shape good business practices. Currently read by 1500+ businesses, researchers, and development and impact professionals.

© good business lab 2026

learn our perspective

Stay connected with evidence and stories that shape good business practices. Currently read by 1500+ businesses, researchers, and development and impact professionals.

© good business lab 2026